Tuesday, 14 March 2017

OUGD603 MUNA - Colour Psychology - Competition Brief (Brief Five)

Basic Colour psychology.

Red: Energy, power, war, danger, strength, power, determination, passion, desire and love.
Orange: Enthusiasm, fascination, happiness, creativity, determination, attraction, success, encouragement and stimulation.
Yellow: Joy, happiness, intellect honour, loyalty, cowardice and energy.
Green: Nature, growth, harmony, freshness, fertility, stability, healing, loyalty, trust, wisdom, confidence, intelligence, faith, truth, heaven, calm, sincerity.
Purple: power, nobility, luxury, ambition, mystery, magic, cosmos, wisdom, dignity, independence, creativity, mystery, magic, depression, fear and cynical.
White: light, goodness, innocence, purity, virginity, cleanliness and faith.
Black: power, elegance, formality, death, evil and mystery. The symbol of grief.


From this research, I think it's important that my design features the colours purple and black, as these are the main colours that psychologically make us think of the message of the song.

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